Publié 06 Jan 2025

Tailor made vs off-the-shelf

You have an ecommerce website running under Woocommerce, Magento, Prestashop or Shopify etc… it is selling well but you are now looking to fully customize the experience you provide to your customers and are limited by what you can do with your current platform ?

Congratulations, your business just reached a new level and you are now ready to get yourself a custom solution.


Revamping your website and adopting a modern tech stack will let you scale your traffic all the while keeping a smooth, fast and tailored experience for your customers. It will also grant you with more agility to update your website and adapt to new trends. Let’s check all the advantages of switching to a tailor made modern tech stack for your eCommerce business.


Full control of the CeX you offer


The most obvious advantage of acquiring a tailor made solution lies in your ability to get it crafted to the specific needs of your business and meet the particular expectations of your customers. No more compromises on what you want to perform, you can choose what matters to you and your clients and have it built the way you want. 

This unlocks two major business advantages: First your solution adapts to your people and not the other way around, providing tremendous gains in productivity. Second you reinforce your uniqueness in the marketplace making it harder for any competitor to copy you


Focus on the parts that truly matter


When you build a tailor made solution, you can put extra attention to the areas that really matter for your business. This selective focus lets you perfect what is important and spend less energy on the rest, yet this is only possible if you equip yourself with a modern solution enabling you to build by connecting multiple independent pieces together. If not, updating one part will have an impact on other parts that you didn’t initially want to touch but you are forced to.


Scale selectively and on demand


When you switch to a modern tailor made solution, you’ll end up with a solution made of various smaller applications working together. With this approach you can clearly identify which area of your solution is more popular and scale it separately. You can even automate the scaling based on criteria of your choice. This grants your users an ever smooth navigation while you keep a close control over your running costs.


Case study:

How did we move from a slow Prestashop to a blazing fast and fully customized eCommerce solution for Maiori ?


Adaptable and secure User management: Auth

We used Auth, a SaaS solution to store user data and provide both authentication and authorization mechanisms to any application. Auth advantage lies in its ability to support any data structure with direct control over Database indexes for an efficient user research ability.

Find out more about Auth


Comprehensive and customizable PIM system: OpenPIM

OpenPIM is an open source Product Information Management system. It leverages PostgreSQL to support dynamic data structure on the product catalog. It also enables custom business logic for data integrity through a code customization system called Actions. It is a great tool for a software engineer to build on top of a greatly customizable piece of software.

Head to OpenPIM’s website for more information


Event driven, resilient and versatile Order System

We crafted a powerful order system that can be adapted with custom payment, shipping and discount methods, specific access rules and a fully adaptable order workflow.

The order system publishes a set of events that any other service can subscribe to and decide how to act on them. This mechanism enabled critical parts of the eCommerce solution to be extremely resilient by leveraging choreography over orchestration.


Increased deliverability messaging system: Notifications

When dealing with transactions, it’s important that you keep your customers in the loop. A non informed customer is a frustrated one. This is why we used Notifications to send all transaction emails. By leveraging Notifications we are guaranteeing up to 30% more reach and a detailed observability of all messages sent.

More information about notifications


Speed focused API Gateway: Sections

At the end of the day, your visitors end up visiting a website, to have all the information on your webpage you need to get it there through a gateway. To keep page open times small and offer the best possible experience to visitors, we used Sections for that task.

Section is a magic tool, it lets you divide all your content in small chunks and have them all being rendered in parallel, guaranteeing a low and stable page render time, even when you add more content to it.

Check out more information about Sections here


Open sourced CMS UI: nuxt-sections

An eCommerce solution needs the input of multiple people, to keep Maiori’s marketing people in the loop, we used the Open Source page builder solution that integrates seamlessly with Sections. It provides an in place editing with a live preview of your modification without compromising on customizability and speed.

You have all details about it here

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Propulsé par ⚡️Sections